There’s no doubt that the vast majority of the population are aware of the continued need for social distancing, as well as maintaining other habits that will help reduce the risk of contamination, such as wearing face masks and regular hand washing.
Indeed, shops and supermarkets have been operating this way for months so no one should be surprised that a pub or restaurant has similar protocols in place.
Perhaps the difference is the setting itself. Pubs and restaurants are inherently social spaces. It’s a completely different mindset from going food shopping and that’s why the hospitality faces a unique challenge in ensuring that customers follow hygiene processes.
Signage and labels are arguably the most effective method of communicating with customers and reinforcing a message. Signs reminding people to wash their hands should be placed throughout a building, especially in bathrooms, workplaces such as offices and communal areas. This can be backed up with sanitation stations located at high-traffic areas, such as by the entrance of a building.
Labels can be placed at high-risk touch points like door handles and light switches. These act as great reminders to building occupants that there is a higher risk of contamination at these areas and so they should wash their hands after touching them.
Signage and labels should be backed up with regular communication to customers. A mix of channels is best to ensure that you reach as many as possible – website, newsletters and social media.